Hi Lee,

Following on from the SIPP briefing I sent across, I've been thinking about what a proper distribution campaign would look like given where the bond is now. The confirmation on the 30-day notice period is a significant development. It means the bond meets the FCA's realisability threshold for standard assets, which fundamentally changes the conversation with SIPP providers.

I've put together a short overview of how I'd approach this if we decided to go after the SIPP market properly. It covers the market opportunity, the campaign structure, realistic timelines, and what would need to be in place before starting.

Campaign Overview: afx-bonds-meowsehl.manus.space/sipp-campaign

Private & confidential, internal use only.

In short, there are a number of SIPP providers in the UK that could realistically take this on, and the bond's institutional infrastructure (ISIN, Vienna listing, Euroclear, LEI, and now the 30-day redemption) puts it in a much stronger position than most products trying to get onto these panels. A structured, targeted approach to every relevant provider would establish exactly where the opportunities are.

Have a read and let me know your thoughts. Happy to talk it through whenever suits.

Kind Regards,